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Survey Research Operations

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Survey Research Operations (SRO) is the data collection unit within the Survey Research Center and the largest academic based survey research organization in the country. We offer comprehensive survey design, project management, sampling, data collection, and data processing services for researchers both within and beyond the U-M community. SRO collects cross-sectional and longitudinal data from local, regional, and national study populations, and we are devoted to innovative and high quality measurement, data collection, and implementation of survey methodology in the social sciences.

Learn more about Survey Research Operations >

Survey Methodology Program

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The Survey Methodology Program (SMP) was established within SRC in 1992 with the explicit aim of creating a multidisciplinary team to focus on research methodology.  Thus, the SMP draws upon a range of disciplines including social psychology, cognitive psychology, sociology, statistics, and computer science.

Learn more about Survey Methodology Program >
Wei Zhao

Wei Zhao

ASSISTANT PROFESSOR OF EPIDEMIOLOGY, SCHOOL OF PUBLIC HEALTH AND RESEARCH...

Richard Miech

Richard Allen Miech

RESEARCH PROFESSOR, SURVEY RESEARCH CENTER, INSTITUTE FOR SOCIAL RESEARCH

Kim Rollings

Kimberly Rollings

RESEARCH INVESTIGATOR, SURVEY RESEARCH CENTER, INSTITUTE FOR SOCIAL...

Kenneth Langa

Kenneth M Langa

A REGULA HERZOG DISTINGUISHED UNIVERSITY PROFESSOR OF INTERNAL MEDICINE...

Catherine Armstrong Asher

Catherine Asher

ASSISTANT RESEARCH SCIENTIST, SURVEY RESEARCH CENTER, INSTITUTE FOR SOCIAL...

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